Follow Up After a Prospect Engages With Your Ad

A follow-up recommendation when a prospect engages with one of your ads.

By Riddhima AgarwalIntent ConversionReviewed

Sample result

Run live demo
ExpertiseApp9:15 AM
Engagement signal: key contact clicked ad
Account:Glint Labs
Signal:Clicked LinkedIn ad
Contact:Key contact
Source:LinkedIn Ads

Example run

You ask

“Check for any new ad engagements I should follow up on.”

9:01 AM
Checking for new ad clicks

Found one new engagement: Emeka Kowalski at Glint Labs clicked the 'AI-Powered Load Matching' ad.

9:02 AM
Looking up Glint Labs and Emeka Kowalski in Salesforce

Glint Labs is an open opportunity in Stage 3. Emeka is the primary decision-maker and has prior engagement (downloaded 'Q3 Brokerage Tech Trends' whitepaper).

9:03 AM
You get

New Ad Engagement: Emeka Kowalski at Glint Labs

9:04 AM

Who it's for

This skill is for sellers who run targeted LinkedIn Ads campaigns and want to convert clicks from high-value prospects into active sales conversations. It bridges the gap between a prospect's passive ad engagement and your direct, personal outreach.

What it does

Every Monday morning, the skill scans your LinkedIn Ads for new engagement from contacts that match your Ideal Customer Profile. It then checks their record in Salesforce to understand their history with your company and drafts a timely follow-up email for you to review and send.

What you need

To get started, you will connect your company's LinkedIn Ads account and your Salesforce instance. You will also provide your Ideal Customer Profile to help the skill prioritize the most relevant ad engagements.

What you get

You receive a notification for each new ad engagement from a key prospect, along with a complete, ready-to-send email draft. This message directly references their interest and proposes a next step, turning a simple ad click into a warm lead.

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