What triggers the Active Engagement popups?

Popups appear based on customizable triggers like time spent on page, scroll percentage, or specific URL matching, ensuring timely outreach.

Can I display different messages on different pages or campaigns?

Yes, you can customize messages per page using URL patterns and UTM campaign targeting to align engagement with marketing goals.

How do Conversation Starters work alongside Engagement Messages?

Conversation Starters are always visible in the chat widget, giving visitors ongoing options to start chat, while proactive popups capture attention based on behavior.

What are the personalization levels and how do they differ?

Free tier uses uniform or URL-based messages; Business generates AI-tailored questions per page; Enterprise crafts unique messages per visitor using behavior and identity data.

How does Enterprise-level visitor intelligence enhance engagement?

By tracking visitor journeys, demographics, and behavior, Active Engagement delivers message content uniquely suited to each visitor’s profile and past actions.

Can the system target visitors by UTM parameters or URL wildcards?

Yes, supporting exact matches, wildcards, subdomains, and query parameters enables precise targeting aligned with campaigns or content.

Is Active Engagement suitable for all website types?

Yes. Content analysis categorizes page types from product to blog or pricing pages, tailoring messages specifically for each to maximize relevance and conversions.

Active Engagement

Features

Proactive Popup Messaging

Engage visitors with timely popup messages triggered by time spent, scroll depth, or URL rules to capture attention before they initiate chat.

Persistent Conversation Starters

Offer up to 4 clickable questions always visible in the chat widget, providing users continuous options to start conversations easily.

Context-Aware Messaging

Messages adapt intelligently based on page content, URL patterns, and campaign UTM parameters for personalized visitor experiences.Messages adapt intelligently based on page content, URL patterns, and campaign UTM parameters for personalized visitor experiences.

Three Levels of Personalization

Free tier offers basic URL-based targeting; Business uses AI-generated page-specific messages; Enterprise combines behavior, identity, and content analysis.

Customizable Trigger Conditions

Set your own popup timing, scroll percentages, and per-page overrides to match engagement exactly to your visitor journey.

Visitor Journey Tracking

Enterprise-level tracking analyzes visitor paths, behavior, and known identities to deliver truly customized, relevant outreach.

Backed by enterprise grade security & privacy

Expertise AI is SOC 2 Type II and GDPR compliant giving you the best in class support and privacy. This includes complete safeguard of your data with state of the art encryption

Expand your business globally - we'll take care of your compliance with local regulations

End-to-end encryption and strict access controls for all customer data

Support your customer base with opt out and DNC support

Extra power when you need it

Voice AI

Let buyers speak to the agent instead of typing, so they can get answers and move forward faster.

HubSpot Ticketing

Automatically create and route HubSpot tickets from conversations so nothing slips through the cracks.

Playbooks

Easily automate your team's best outbound and qualification strategies with tailored AI-driven playbooks.

Active Engagement

Trigger real-time, hyper-personalized conversations that guide and convert every visitor.

Make your website
the fastest path to pipeline

Within 60 Days of launch, we saw 22.33% reduction in tickets.

Félix Normandin

Team Lead & CX, Electric Circuit

We captured so many leads that we otherwise wouldn't have without the bot.

Renan Ronchi

Lifecycle Marketing Manager, Holistiplan

With Expertise AI, we achieved a 24% close rate for consultations turning into signed engagements. That was amazing.

Archit Gupta

Operations Coordinator, David Sklar & Associates

What I was pleasantly surprised to find is that Expertise AI was actually better than the HubSpot chatbot at a lower cost.

Jared Twitchell

VP of Digital Enablement, 401GO

We’re resolving more than 99% of customer chats without human involvement, something that wasn’t possible before Expertise AI.

Logan Ollinger

Customer Experience Manager, Gutterglove

I would recommend it to everyone, except a competitor.

Domenic Pedulla

President, SafeCheck

So far, we're holding at like a 90–95% resolution rate, which is a significant increase.

Kelly Ksiazek

Customer Success Manager, Swimmingly

I have been impressed. I think you guys did such an amazing job. I cannot speak highly enough.

Rachel Bjerstedt

HubSpot Power User, Excel High School

AI Agent answers instantly and drives conversions with timely live handoffs.

Mary Ann Rowan

Chief Experience Officer, Solimar Systems

Beyond leads, AI builds trust by giving real answers when needed.

Petra Diener

AI Consultant, Solimar Systems

We saw an 84% lift in chat-to-lead conversion rate.

Victor Fang

CEO, AnChain.AI

We saw the AI agent influence 593 transactions worth over $100,000 in revenue in just one month.

Leszek Krysieniel

CEO, 4kraft

Proactively engage visitors with contextual messages

Increase conversions with targeted, real-time engagement

Adapt messaging by page type, URL patterns, and visitor identity & behaviour

Drive chats with quick-reply answers and conversation starters

Trigger contextual messages based on visitor behavior and intent