Content Engagement Follow-Up
A ready-to-send follow-up email when a prospect engages with your website content.
Sample result
Run live demoExample run
“I just got an alert that Ronan Whitfield from Onyx Partners read our Digital Twin case study. Can you draft a follow-up email for me?”
Confirmed Ronan Whitfield viewed the 'Digital Twin for Construction' case study on the website.
Found contact Ronan Whitfield, Head of Digital Transformation at Onyx Partners. The account is an active, high-value opportunity.
No emails have been exchanged with Ronan in the past 7 days. This is a good time to reach out.
Content Engagement: Onyx Partners
Who it's for
For the account executive who knows their prospect is browsing the website but isn't sure when to re-engage. This is especially useful when selling complex solutions, like construction project software, where prospects do their own research after a demo.
What it does
Each weekday morning, this skill checks ExpertiseLive for content engagement from your target accounts. When a contact from your Salesforce records views more pages than the threshold you set, it generates an alert and drafts a timely follow-up email for your review.
What you need
You will need to connect your Salesforce CRM and your ExpertiseLive content analytics platform, then define the minimum number of page views that signals significant interest.
What you get
You receive a daily alert for newly engaged accounts and a ready-to-send email draft for the specific contact, turning their website visit into a conversation.
More in Intent Conversion
- Sample result
#ae-alerts
ExpertiseApp9:15 AM
High-intent activity from Brixton Holdings on the project financing page.Account:Brixton HoldingsContact:Dimitri OseiSignal:Viewed 'Commercial Solar Financing' page for 3m 15sCRM Status:Open Opp (Q3 Expansion, Stage: Proposal)Owner:Ava SinghRecommendation:Send follow-up about new financing options.1A drafted follow-up and Slack alert for any high-intent website visitor.
- Sample result
Draft a follow-up to LinkedIn engagement
ACAnton CardenasHi Anton, thanks for your comment on my post about solvent recycling. Many distributors are cutting disposal costs by 30% with our new biodegradable solvents. Open to a brief chat next week to see if it could be a fit for Marlow Systems?
A ready-to-send follow-up when a prospect engages with your LinkedIn content.
- Sample result
ExpertiseApp9:15 AM
Engagement signal: key contact clicked adAccount:Glint LabsSignal:Clicked LinkedIn adContact:Key contactSource:LinkedIn AdsA follow-up recommendation when a prospect engages with one of your ads.